Post by account_disabled on Mar 4, 2024 4:27:14 GMT -6
Wouldn't it be wonderful to be able to put together all the information generated in the form of millions of searches a day and predict where the world is going? The answer is yes. And furthermore, it exists. Google Trends is a fantastic tool for every business, which can help you do a basic market study at zero cost and test your keywords knowing how many searches are performed in a given period.
In combination with other tools, such as the keyword search engine, it becomes a powe Chinese Overseas Asia Number Data rful solution for your content marketing strategy. For example, you can find out what the hot topics are on the market or compare which categories of a product are most popular. This way, you can design your content plan by knowing better what your customers want.
HOW DOES IT WORK
Google Trends offers information on search terms since in a fairly visual way. On the homepage, the tool allows you to perform a quick search for a term and also offers lists of popular searches by country. When performing a specific search, we obtain a graph with the evolution of the term, which we can customize by choosing between various options, such as geographic region, time or search category.
Perfect your keyword selection
If you have already performed your keyword analysis using tools like Google Analytics and Keyword planner, you can take your selection even further with Google Trends. The main advantage is that you will be able to compare several words and check the evolution of their popularity over time. The tool also offers you suggestions similar to your search. In addition, the graph can show you which press stories explain an uptick in searches for a specific term, as we see in the photo.
The graph also allows you to identify cyclical trends in searches for a word. For example, in the image we clearly see how the word “video games” gains popularity every Christmas. If you have an online video game store, you probably want to focus your promotional campaigns on those dates.
Track your keywords
Just as important as defining your keyword selection is keeping your website's search engine optimization up to date. To do this, enter those keywords that you use for the SEO of your website and check how their popularity evolves. Another interesting option is to do an analysis by geographical areas, since you may provide services in a specific region.
Find inspiration
Google Trends is also a great tool when brainstorming. Enter a term that comes to mind, analyze the graph and explore the terms that Google suggests further down the screen that are related to your search. If you haven't done a search yet, Google will give you suggestions based on the selected region or category for the most popular terms. This is also a good starting point for your brainstorming. As we see in the photo, Google Trends suggests terms whose popularity is increasing. Thanks to this we know that one of the trends in this field is online video games, with an increase of %. If you want to sell abroad or anticipate trends that will soon reach your market, be sure to explore the most popular searches section . This page organizes the top searches into categories that are updated monthly. With Google Trends we can also guess the evolution of seasonal trends, as in the graph below obtained by searching for the word.
In combination with other tools, such as the keyword search engine, it becomes a powe Chinese Overseas Asia Number Data rful solution for your content marketing strategy. For example, you can find out what the hot topics are on the market or compare which categories of a product are most popular. This way, you can design your content plan by knowing better what your customers want.
HOW DOES IT WORK
Google Trends offers information on search terms since in a fairly visual way. On the homepage, the tool allows you to perform a quick search for a term and also offers lists of popular searches by country. When performing a specific search, we obtain a graph with the evolution of the term, which we can customize by choosing between various options, such as geographic region, time or search category.
Perfect your keyword selection
If you have already performed your keyword analysis using tools like Google Analytics and Keyword planner, you can take your selection even further with Google Trends. The main advantage is that you will be able to compare several words and check the evolution of their popularity over time. The tool also offers you suggestions similar to your search. In addition, the graph can show you which press stories explain an uptick in searches for a specific term, as we see in the photo.
The graph also allows you to identify cyclical trends in searches for a word. For example, in the image we clearly see how the word “video games” gains popularity every Christmas. If you have an online video game store, you probably want to focus your promotional campaigns on those dates.
Track your keywords
Just as important as defining your keyword selection is keeping your website's search engine optimization up to date. To do this, enter those keywords that you use for the SEO of your website and check how their popularity evolves. Another interesting option is to do an analysis by geographical areas, since you may provide services in a specific region.
Find inspiration
Google Trends is also a great tool when brainstorming. Enter a term that comes to mind, analyze the graph and explore the terms that Google suggests further down the screen that are related to your search. If you haven't done a search yet, Google will give you suggestions based on the selected region or category for the most popular terms. This is also a good starting point for your brainstorming. As we see in the photo, Google Trends suggests terms whose popularity is increasing. Thanks to this we know that one of the trends in this field is online video games, with an increase of %. If you want to sell abroad or anticipate trends that will soon reach your market, be sure to explore the most popular searches section . This page organizes the top searches into categories that are updated monthly. With Google Trends we can also guess the evolution of seasonal trends, as in the graph below obtained by searching for the word.